Webflow, one year one

It was this time last year when we made the decision to move our entire website development over to Webflow from WordPress and as a business it has been our single best decision, not just for us but also our clients who were constantly getting fed up with WordPress.

Lets go back a bit and explain

For many years we have had to build websites in WordPress as it was really the only platform that was cost effective for our clients and gave us control over the look and feel of a website, but not total control unless we designed and built customer WordPress Themes, which we did but that came with a hefty price tag. We were never really happy that WordPress was our only option and so we were always looking at other CMS options we could move to. With the lack of design control, Malware attacks we had to monitor, security fixes, theme and plugin updates on a monthly basis, let alone the crazy amount of code WordPress produces, which in turn makes for a slow site and poor performance on Google, we had to move away from WordPress.

Enter Webflow

We had been aware of Webflow for a number of years and first looked into it during lockdown but decided to look into it in more detail last year. Webflow is not a new platform, in fact last week it celebrated it's 10th year. After some initial testing we were amazed at what was not only possible with Webflow but its security, hosting and SSL setup, which is managed on Amazon servers, pricing (much cheaper than WordPress), its customer support (WordPress has none), its CMS, roadmap, animation capabilities the list is endless.

To test Webflow we first rebuilt our site, which at the time was on WordPress. Two days later it was done and we were sold. We finally had a platform where we could control the design of every element on the page to the pixel and even better we had access to the powerful CMS, which if used correctly can build pretty much anything. This combination is so powerful it means that we no longer have to rely on external developers, turn projects down and best of all reduces costs.

Webflow has two user interfaces, one is the Designer, which is what we use to build and setup the website and the client Editor which is so easy to use and makes updating your website a breeze.

Webflow out-performs WordPress on every level

Every site we have designed and migrated to Webflow has out-performed previous WordPress versions. Not only are they more reliable, beautifully designed, load in a nano second, rank higher on Google and a joy to build, clients love the ease of use of the CMS, which is head and shoulders above WordPress, which requires additional plugins just to work, whereas with Webflow, the CMS is at the heart of the platform, when used correctly anything is possible.

The feedback we are getting from our clients is fantastic and all agree that Webflow is far superior to WordPress (or any other platform they have used).

Marketing departments love Webflow, why involve an IT department?

Webflow is perfect for businesses of all sizes and marketing departments love how fast new pages or landing pages can be rolled out in a matter of days, sometimes hours, which is important when businesses need to react quickly and launch campaigns. This is in contrast to involving IT departments and Full Stack Developers etc... which takes up unnecessary time and money. You see, a website should not belong in the realms of an IT department or company, it should be owned and managed by marketing or individual who need to update content on a daily or weekly basis.

A good example of this is when you want to publish new content to your website. Lets say you are running a WordPress website and you want to add a new section to the website. Unless you were tech savvy you would need to ask your IT department or external agency to setup a clone of your live website on a different server and testing URL, do the changes, publish said changes on the testing URL and once approved migrate the testing site to the live server and replace the current site and that's simplified explanation for the purpose of this post. Now how crazy does that sound?

Now with Webflow you can work on one site, build out complete new sections and publish to a preview URL with the click of a button, once approved you just un-publish the preview URL and publish to the live site. No need to involve IT, you can manage the changes with a few click of a button. No how better does that sound?

The futures looking bright

As you can see we are very excited about Webflow and last week at the annual Webflow Conference, a raft of new features were announced such as localisation, which basically means multiple language support with AI taking care of translations, an improved Editor, Commenting and native support for 3D.

Request a demo

If you would like to have a chat and see how Webflow can transform your website, drop us an email or call Andrew on 01736 811103 and we can arrange a Zoom call.